/
CASE STUDIES
/
2026
/
Turner Landscape and Care
Landscaping Website Design and Brand Development
/
CLIENT
Turner Landscape and Care
Visit site
/
TIMELINE
1 month
/
SERVICES
Brand Development
Web Design & Development
Local SEO & GMB Optimization
/
OVERVIEW
Building a Digital Foundation for Landscape Excellence
Turner Landscape & Care, a rising specialist in Melbourne’s landscape construction industry, needed more than just a website; they needed a digital storefront that reflected the precision and "TLC" they bring to every project. As a new business, it was critical to establish immediate trust. We built a sleek, performance-driven site that showcases their earthworks, hardscaping, and structural expertise while positioning them as the go-to specialists for premium outdoor transformations.
/
CHALLENGES
Starting from Scratch in a Competitive Market
As a new player in the Melbourne landscaping scene, the client faced the "blank slate" dilemma. They had the skill and the equipment, but no digital footprint to prove it. Their challenge was twofold: they needed a professional brand identity that looked established and "high-end," and a website that could effectively convert local search traffic into high-value inquiries by proving the quality of their craftsmanship.
/
THE BRAND
Collaborative Identity Design
Working in close collaboration with the Turner team, we developed a brand identity that balances “toughness” with “care.” We focused on a clean, professional logo and a color palette that evokes both the earthy nature of the work and the precision of modern construction. This collaborative process ensured that every touchpoint—from the website to the physical vehicle decals—conveys a consistent message of “Strong foundations, Precise results.”
Our mission was to make sure TLC have the best-looking, and performing website in their industry
/
SOLUTIONS
Strategic Design & Local SEO Dominance
We customized a comprehensive digital solution featuring:
Before/After Work Sliders: Interactive visual proof of their ability to transform sloped, neglected yards into structured modern landscapes.
Project Management Integration: A dedicated "Our Work" section designed for easy updates, allowing them to post new jobs and high-resolution galleries instantly.
Conversion-Focused UX: Strategic placement of FAQ blocks, testimonial sliders, and integrated contact forms to reduce friction in the customer journey.
Local SEO Strategy: We didn't just build a site; we mapped out a local SEO blueprint. This included optimizing their Google Business Profile and targeting high-intent keywords specifically for landscapers in their primary Melbourne suburbs.
/
RESULTS
More Trust, More Deals
With their new website, TLC has set themselves up perfectly to compete early in their industry.
40%
Increase in ROI
3
New retainer
2x
Website engagement
/
CASE STUDIES